Email provides a simple platform to boost sales and construct a faithful customer base. Many business have started using this technique. You just need to post a sign in page on your website and provide special discounts to your visitors to motivate them to be a part of your email list. Once you have their email ids you can [...]
Today we live in a world where everything is connected digitally. This digital world has given rise to the age of social media. Social media sites helps us to stay connected with our clients and allow us to form long term relationships with them. These sites allow us to access new opportunities and meet new people. Many small businesses [...]
In August (2016), Facebook added a new feature to Instagram called ‘Instagram stories’. This feature is similar to snapchat stories. On 10/03/2017, Facebook launched Instagram stories ads for all advertisers. Such ads are vertical ads that are displayed between Instagram stories. You can develop stories ads which assist single video and single photo format on Ads manager and Power [...]
Looking for a different way to analyze your marketing efforts on Instagram? Want to know some free tools for help? Instagram tools if chosen correctly can give you proper analytics to tell your content scheduling and social media strategy. Without wasting any more time, here is a list of 5 Instagram tools which marketers can use. List of [...]
Want to record more videos? Bored of using snapchat? Try Instagram live. Instagram live is a new feature that has been added to Instagram. With this new feature you can record live videos at any moment but your videos will only exist for one particular moment. That means nobody can re watch your videos. I know it’s sad but [...]
Content marketing challenges. Quantity = EVERYTHING The conventional wisdom used to be that the best approach to content marketing was to scale production. Google rewarded publishers that posted content every day, which led many brands to create as much content as they possibly could. Unfortunately, this resulted in the creation of a lot of thin content that provided very [...]
To adapt to the crammed market, advertisers have devised several clever ways to grab the attention of their target consumer. Two of those most common techniques are content marketing and native advertising. The approaches Content marketing and native advertising seem quite the same given that they both offer information to the prospective clients and promote a brand. But they [...]
A content creator can be involved in just about any kind of work related to creating videos, blogs, articles, infographics, images etc. It is indubitable that all these tasks are demanding and time-consuming. To create a good content a person must know the important office tools for content creators. This makes a solid workflow necessary for quick and quality [...]
What do you like the most in Apple’s iPhone advertisement? Of course the visual of an iPhone. Well, this is the power of visual content. Companies use visual content to influence people to buy there products. Visual content allows you to use various techniques to customize your messages and distribute them across different mediums. Differentiation is an important tool. [...]
Today many businesses have a website. Website can act as an amazing marketing tool which can provide complete information about your products/services to the visitors. Sadly few of us still don’t have complete knowledge about a website. Because of our lack of knowledge we continue to do mistakes on our websites which proves to be costly to us. This [...]