In this competitive world, entrepreneurs have understood the need to expand their businesses through the internet. Digital marketing is a category of marketing where you can order and sell your products/services via digital technology (internet). It doesn’t matter which profession you are involved in (Tutor, painter, mechanic etc), digital marketing plans provide a great platform to entrepreneurs where they [...]
Ever heard about digital marketing? If yes, then welcome to the future of marketing. But what do you mean by digital marketing? In simple words, digital or online marketing is the promotion of product/service via different types of electronic media. It is different from traditional marketing as it provides real time analysis of your marketing projects. In order words, [...]
Today, we live in a world where every company is promoting its product/service with the help of a digital media and building marketing new career. With so much hype regarding digital marketing, the need for it, professionals in increasing every day. There is a serious demand for digital skills. Nowadays, companies are willing to pay more to gather skills [...]
We like to do a lot of things. But do we all know the best of approaches to succeed at our tasks? The digital marketing world is a buzz with praises of ‘soft skills’, which are claimed to be uber important for digital marketing success. Similarly, there are a bunch of other prerequisites to become a successful digital marketer. [...]
No marketing strategy is perfect, but striving to develop one that yields the best results is paramount. What do you think is better? Wading your marketing ride through a gigantic pool of unaware prospective clients? Or targeting the influential big cheese to tap into market headfirst and get that promotional kick start you always needed? Well, that is what [...]
In the past few years, healthcare industry has become one of the most innovative industries in the world. Being said so, it still falls behind in terms of marketing when compared with other industries on the planet. This is because HIPAA and FDA have put so many restrictions on usage of healthcare products and patient information. Nowadays, digital marketing [...]
Social media has become an important part of digital marketing and why won’t it be? It has solved a decade old problem by connecting companies with their target audiences. According to Hubspot, there are around 2.6 billion social media users in 2016. With the help of social media, marketers can now enhance the level of customer satisfaction by making [...]
Ever heard about social media influencer? If not, then keep reading. Social Media Influencer is a person who knows a lot of people and can influence them by their reach and authenticity. They can be industry experts, bloggers, celebrities, YouTube users etc. Digital world has given rise to influencer marketing which has replaced the use of radio or TV [...]
Since the past few years, technology has brought a lot of changes in the field of marketing. Such changes has exposed marketers to a new set of digital skills. According to Hubspot, half of all the new marketing hires will require technical skills. According to Formstack, technical skills like video production and coding will become a necessity for all [...]
Today we live in a digital world where social media has become an important part of every startup’s long term strategy. Social media sites help us to stay connected with our clients and allow us to form long term relationships with them. These sites allow us to access new opportunities and meet new people. Social media for startups? Its [...]