Today, we live in a digital world where every company has its own website. A website is a great way to attract potential customers but you need to find more ways to market your business. Why don't you start writing business blogs? A business blog is basically a column where you can write about events, topics etc related to [...]
What is the ideal online content length? Today, all marketers in various industries struggle to find a solution for this problem. Sadly, the only answer that people get is “It depends on the type of content”. Though the length of the content depends on various factors such as audience engagement and industry norms, “It depends on the type of [...]
In the past, only a few companies understood the importance of having a social media plan but today, social media has become an important part of business environment. Be it any industry or company, a social media plan should a part of your marketing strategy. Around 69% of marketers have started employing social media in their marketing strategy. Making [...]
Today, we live in a world where everything is connected through a digital network. Every entrepreneur is struggling to rank themselves at the top of their respective industries. Companies are investing more money in R&D to get excellent results but there are a few questions that you as an entrepreneur need to answer- Are you able to satisfy your [...]
If you are given an opportunity to work and live anywhere around the globe, will you go for it or not? Of Course, you will. Who wouldn’t? Right. But it is not easy to become a location independent entrepreneur. The most difficult part is to earn decent money which saves you from going to work every day at the [...]
Want to start a new business? Great! What’s the next question that comes to your mind? Which suitable business structure to choose of course. In India, you can register your business as Sole proprietorship firm, General partnership firm, Private limited company, Limited liability partnership firm and one person company. There is no perfect business structure. Every structure has its own [...]
We like to do a lot of things. But do we all know the best of approaches to succeed at our tasks? The digital marketing world is a buzz with praises of ‘soft skills’, which are claimed to be uber important for digital marketing success. Similarly, there are a bunch of other prerequisites to become a successful digital marketer. [...]
No marketing strategy is perfect, but striving to develop one that yields the best results is paramount. What do you think is better? Wading your marketing ride through a gigantic pool of unaware prospective clients? Or targeting the influential big cheese to tap into market headfirst and get that promotional kick start you always needed? Well, that is what [...]
Isn’t it incredible that your entire family can live off of your freelance writing job? The idea of making money while working from home(or anywhere in the world) is enticing, to say the least. The good news is that it is possible. However, you can often run into pesky problems, which can sometimes even turn into career-threatening blunders. And all that [...]
Are you on Facebook? Do you have a business page on Facebook? Do you regularly update your business page on Facebook? Majority of people make a blank face when I ask them about the last question. Guys, there is no point of creating a business page on Facebook if you can’t stay active on it. According to Statistics Portal, [...]