To become a person who has authority in your industry is the best way to promote your work, and business to better help your clients. To become an industry leader you only need to learn 16 things. Yes, it takes a consistent dose of education and hard work, but the outcome will be worth it. The 16 things we [...]
Modern marketer is a part artist and a part scientist because technology is transforming so does the marketing profession adding new tools, techniques and strategists on daily basis. The modern marketer needs to have both the sides that means they must work as an artist as well as a scientist. Marketers need creativity, imagination in the knowledge of design [...]
Digital marketing is a broad field that empowers you to earn a six-figure salary, have infinite vacation and encompasses a diversity of career from social media managers to media planners, to ad buyers, and many more. This industry provides you with the opportunity to enjoy a flexible schedule to work from home or even across the world as a [...]
The digital marketing has changed our lives, and its revenue has become so big that its need is big enough for everyone. Particularly digital marketing has become mandatory for every business. Many international brands have already started taking digital marketing seriously, and that is the reason it is not easy to pull them below. On digital marketing platforms, there [...]
You have probably aware of the fact that digital marketing skills are in serious demand and the digital skills gap is set to grow. The job market is expanding (and honestly bursting at the seams) and brands are giving more of a focus on digital marketing than ever before. Higher budgets, increased pay and more career option are some of [...]
1. The first step for formulation digital marketing strategy is goals and objective- The first step is to identify the goals and objectives to understand what digital marketing campaign you want to run and what do you want to achieve out of that. Your goal is to increase the engagement or increase the number of leads for your product. [...]
Affiliate marketing is a web-based system where you as an affiliate to get paid for referring sales and customers to another business. In this marketing, companies pay compensation to the third-party merchant to generate traffic or lead to the company’s services or products. Types of Affiliate Marketing- Let's understand this with an example- Commission based affiliate programs – Example [...]
Have a small business? Congrats, what’s your major challenge? It’s promotion of course. Here promotion is considered as a challenge because sufficient amount of money is required for active promotion and sadly small businesses have a shortage of funds. In the very beginning, most of that money is spent on renting an office space and buying necessary equipment for [...]
Want to create your own infographic? If yes, then keep reading. An infographic is a type of content which gives a visual picture of a particular data or an information. Importance of infographics has increased gradually. I will explain this with a help of an example. Few of my friends asked me to give them a detailed information on [...]
Today, people have understood the importance of engaging content. Earlier, content marketing was given a less important but today, content is the king. Every company produces content in their day to day life. Be in social media, brochures or interviews, content is everywhere. Although, it is understood that only an engaging content survives in the market. Why? No one [...]